Mac H McIntosh
M. H. "Mac" McIntosh is a leading B2B sales and marketing consultant and an expert on sales lead generation. He is president of Mac McIntosh Inc., a sales and marketing consulting firm that helps companies get more high-quality sales leads and turn them into sales. Get more fresh ideas at http://www.sales-lead-experts.com
Articles by this Author
Getting it Approved : Your B2B Marketing Budget
- By Mac H McIntosh
- Published 06/24/2008
- Business Management
- Unrated
It's time to start planning your business-to-business marketing budget for the next financial year Here are some tips and helpful ideas for designing your marketing budget and getting it approved
Tips On Finding And Training The Right Telemarketers
- By Mac H McIntosh
- Published 02/2/2008
- Business Management
- Unrated
Finding and retaining your leading sales staff is an important part of profitable B2B marketing programs One shouldn't plan on simply throwing people into the call center with expectations of good results
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